How to Write AI Content That Google Will Rank Every Time

We have all been using ChatGPT to write our content one way or another. But how many of us have been successful in ranking that AI content on Google’s first page?

Not many of us.

I was testing a few things for weeks when I came across a piece by Matt Diggity. And that confirmed everything.

And after I adjusted my AI prompts using a specific approach, I went from publishing content that Google wouldn’t rank, to consistently landing on Page One in a matter of weeks.

The secret? Writing content optimized for Natural Language Processing (NLP), a crucial component of Google’s ranking algorithm.

In this guide, I’ll walk you through:

• What NLP is

• Why it matters for SEO

• How to structure your AI prompts for NLP-friendly content

• Proven examples that show why this works

Let’s dive in!

What is NLP?

Natural Language Processing (NLP) is a branch of artificial intelligence that helps computers understand human language. According to IBM, NLP gives machines the ability to read and interpret text like a human would.

NLP is essential for Google because it:

• Understands user intent: It helps Google figure out what the searcher means even if their query is vague or complex.

• Differentiates word meanings: For example, it can tell the difference between “pitch” (the musical tone) and “pitch” (the sports field).

• Handles new search queries: Every day, around 15% of searches are brand new. NLP helps Google make sense of these.

Why NLP Matters for SEO

Google’s algorithm uses NLP techniques to:

• Assess content quality: It can detect if your content is well-written or if it’s stuffed with keywords or poorly structured.

• Determine ranking: If your content is clear and structured well, Google can easily understand and rank it higher.

If your content is vague, unclear, or poorly structured, it’s less likely to rank well—even if it contains the right keywords. That’s why optimizing for NLP is crucial.

What is NLP-Friendly Content?

To write content that Google’s NLP algorithms love, you need to:

• Follow clear sentence structure: Use simple subject-verb-object sentences.

• Avoid ambiguity: Be precise and straightforward.

• Avoid filler words: Keep your content lean and direct.

Key Characteristics of NLP-Friendly Content

• Clear sentence order: Subject-verb-object structure is easiest for Google to understand.

• Simple language: Choose words that are easy to understand.

• Unambiguous phrasing: Stay away from double negatives or vague terms.

Let’s look at a couple of examples to clarify this.

Example 1: Simple, Clear Sentences

• NLP-Friendly: “Solar panels convert sunlight into electricity.”

• NLP-Unfriendly: “To generate electricity, sunlight is converted by solar panels.”

The NLP-friendly version uses a clear subject-verb-object structure, making it easy for Google's algorithm to process. The unfriendly version complicates the sentence by shifting the word order, which can confuse algorithms.

Example 2: Avoiding Ambiguity

• NLP-Friendly: “Carrots improve vision due to their high vitamin A content.”

• NLP-Unfriendly: “Eating carrots can make your vision better because of some vitamins in them.”

In the unfriendly version, the vague phrase “some vitamins” and the less direct “can make your vision better” make the sentence ambiguous. The NLP-friendly version is more specific and straightforward, using clear language and precise information.

How to Write NLP-Friendly AI Prompts

When prompting AI to generate NLP-friendly content, you need to guide it carefully. Here’s the prompt structure I use to ensure the output is optimized for both NLP and human readability:

The NLP-Friendly Prompt

“Create content strictly adhering to an NLP-friendly format. Emphasize clarity and simplicity by using straightforward subject-verb-object order. Choose words for precision and avoid any ambiguity. Exclude filler content and ensure the output is direct, accessible, and easily interpretable.”

This will ensure that the content is:

• Structured for maximum clarity

• Easy for Google’s algorithms to understand and rank

This prompt provides the best output that I have come across in a while (Credits to Matt). However, content that is purely optimized for NLP can sometimes feel dry and robotic. To balance this, you can adjust the prompt slightly.

Balancing NLP Optimization with Reader Engagement

“While prioritizing NLP-friendly content creation (60%), also focus 40% on making the content engaging and enjoyable for readers. Balance technical NLP optimization with reader satisfaction to create content that ranks well and resonates with your audience.”

This prompt will:

• Keep the content NLP-optimized

• Add a layer of human engagement to make it more enjoyable for readers

Practical Examples of NLP-Friendly Prompts in Action

Suppose you're writing content to answer the search query: "What is the ideal temperature to grill steak?"

An NLP-friendly response would be:

“The ideal temperature to grill steak is 450-500°F.”

This answer works because:

• It mirrors the search query, which is important for NLP.

• The response is clear, providing a precise answer with no extra fluff.

• It includes units (°F) to give full context, making it easier for Google to understand.

By structuring your content like this, you help Google connect your article to the user's intent and deliver relevant results.

Does NLP-Friendly Content Actually Work?

To test the effectiveness of NLP-friendly content, I conducted single-variable tests with low-competition keywords. Here are two test examples:

Test Example 1

• Keyword: "Does Elon Musk play chess?"

• NLP-Friendly Version: Started at position 52, rose to 31 within two weeks.

• NLP-Unfriendly Version: Started at 54, dropped to 58 over time.

Test Example 2

• Keyword: "Can penguins survive in the desert?"

• NLP-Friendly Version: Began at position 44, climbed to 25 quickly.

• NLP-Unfriendly Version: Started at 47, stalled at 49 and never improved.

The results clearly showed that NLP-friendly content consistently performed better, confirming that Google favors clear, well-structured content.

Conclusion: How to Write Effective NLP-Friendly Content

To recap, creating NLP-friendly content requires:

• Clear Structure: Stick to a simple subject-verb-object sentence format.

• Simple Language: Use precise, easy-to-understand words.

• No Ambiguity: Avoid vague phrasing and keep it direct.

• Balanced Tone: Optimize content for both Google’s algorithm and human readability.

End line;

We have a new batch of SEO clients that we are ready to take at my agency. We not only rank your website on top, but we generate leads for you from that traffic. Reach out to me at [email protected] and let’s explore what we can do for your business.

Peace out,
Ayush Tanwal